Virgin Media announces first original programming commission

Virgin Media has announced its first original programming commission, working with parent company Liberty Global, Amazon Prime Video and All3Media to order psychological thriller series The Feed from The Walking Dead writer Channing Powell as well as Studio Lambert.

Based on the recently published noel by Nick Clark Windo, the series will launch in 2019. Set in London in the near future, the show focuses on the family of the man who invented an omnipresent technology called The Feed. Implanted into nearly everyone’s brain, The Feed enables people to share information, emotions and memories instantly. But when things start to go wrong and users become murderous, the family is driven apart as they struggle to control the monster they have unleashed.

“Working with All3Media (whom Liberty Global jointly own with Discovery Communications) and its drama companies is a key part of our scripted strategy,” Bruce Mann, Liberty Global’s chief programming officer, said. “We want large scale, ambitious shows about contemporary ideas that make a global impact and get people talking.”

David Bouchier, chief digital entertainment officer at Virgin Media added: “Some commentators have said the likes of Amazon are rivals to TV businesses like ours, but we do not think that’s the case. As this commission shows, we view the likes of Amazon as partners not predators and we are looking forward to working closely with them.”

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The Feed will stream on Prime Video as a Prime Original in the US, Canada and Latin America and across Liberty Global’s international platforms, including Virgin Media in the UK.

Channing Powell has worked on the last five seasons of The Walking Dead and serves as co-executive producer and writer on various episodes. He’ll be executive producer on The Feed, alongside Susan Hogg and Stephen Lambert. The Feed is the latest scripted show to go into production following the mini-series Three Girls about the true story of victims of grooming and sexual abuse, which the Studio Lambert produced in association with BBC Studios. It aired on BBC One in 2017 and won best drama series at the Broadcast Awards.

Stephen Lambert, Studio Lambert’s chief exec, said of the new show: “We are all aware of our addiction to social media and technology, our fear of what it is doing to our brains and our terror of what would happen if we had to live without it. These are the core themes of The Feed.”

To be the first to see the new show next year, head to the Virgin Media website to sign up now.

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